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Archive for the ‘Binus’ Category

Culture The short answer is nothing! However i am hearing more and more about companies either banning or strong suggesting that employees dont use messenger and other similar applications. This got me to thinking – why? For me, banning messenger is like banning the phone or email. I guess in days gone by bosses were [...]

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The signs of an imminent recession are all around us. The spillover from the subprime mortgage crisis is weakening both consumer confidence and the consumer spending–much of it on credit–that has been buoying our economy. Companies should bear eight factors in mind when making their marketing plans for 2008 and 2009: 1. Research the customer. [...]

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Posted by Noam Wasserman Are you one of the many executives who’d love to leave the corporate battleship to skipper a speedy, nimble start-up? And are you using a variety of rationales for why it’s not yet time to go? Reasons such as: I need to work on my resume, acquire more credibility, learn to [...]

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Leadership is an interactive conversation that pulls people toward becoming comfortable with the language of personal responsibility and commitment. Since ‘coaching’ is a leadership competency, here are five principles that guide respectful conversations. 1. When peers connect change happens. Effective coaching can happen on the dance floor of conversation. 2. It’s OK to begin a [...]

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The 30 Minute Meeting

How often is it that you get invited to a meeting that goes on and on and on.  You get there and there is no formal agenda, the other attendees are late, some don’t know why they have been invited, there is no real leader of the meeting and an hour or so later you [...]

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To analyze this question a dynamic model of market share development and a series of static models are considered. There is clear evidence of early mover advantage and disadvantage, mainly caused by the influence of the penetration rate: it pays to enter when still few people have acquired a mobile telephone. Another important determining factor [...]

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“Strategic management is the process of decision making which have high medium term to long term impact on activities of the organization including the implementation of those decisions to create value for customers and key stakeholders and to outperform the competitors” (Hubbard, G., 2000, p-2). Strategic management has three elements such as strategic analysis, strategic [...]

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A value chain is a chain of activities. Products pass through all activities of the chain in order and at each activity the product gains some value. The chain of activities gives the products more added value than the sum of added values of all activities. It is important not to mix the concept of [...]

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The e-business market segmentation matrix classifies different types of interaction between consumers, business & govermental agencies Consumer/Peer/Citizen : Consumer to Consumer : e.g. eBay – peer to peer e.g. Napster – citizen to citizen e.g. US 2004 election campaign e.g. bhinneka.com – indonesian C2C Business to Consumer : e.g. Ducati.com e.g. bni.co.id – indonesian banking [...]

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The idea of “coopetition,” which refers to a business cooperating with its competitor, is not new. But high-tech companies–including the likes of Microsoft, Netscape, and Apple–increasingly are embracing the strategy as they attempt to grow in cutthroat markets. Most experts say such collaboration is occurring because of the rapid convergence of many high-tech industries, brought [...]

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